
“The AI operating system for specialty practice.”
Plena is building the workflow layer that sits above fragmented healthcare IT — connecting EMR, fax, insurance portals, scheduling, billing, and patient communication into a single automated operating system for specialty clinics. Rather than replacing existing software, Plena orchestrates it.
True platform value lives in the Workflow Engine, not in any single AI agent.
Each new deployment compounds — new integrations, workflow logic, and operational knowledge reduce cost and raise capability for every subsequent clinic.
Land-and-Expand from one workflow (referral, phone routing) to full-practice automation unlocks an ACV path from $60K to $240K+.